In this Design Nation interview, Clark Goolsby, Chief Creative Officer at Chase Design Group, shares how he started his design career at Chase and is a leader at this agency that focuses on innovative brand-building. He believes the biggest challenges facing his industry today are the shift in consumer behaviors brought on by the pandemic, navigating the intersection of art and business, and sustainability.
Read MoreFor Design Nation 2021's third podcast, Kathy Li speaks to Katy Olson, Editor of AD Pro, which is a members-only community for design industry professionals and includes over 100 years of searchable Architectural Digest archives. In this podcast, Katy shares more about her passion for the history of design, the importance of events in the design community, and how AD Pro is using education to help emerging designers and small businesses enter the industry.
Read MoreFor Design Nation 2021's second podcast, Vivian Li speaks to Jacob Pace, CEO of Flighthouse Media. Known as the leading GenZ brand and agency, Flighthouse Media has more than 30 million followers across platforms (TikTok, Instagram, YouTube) and was named a 2020 Most Innovative Company by Fast Company. Previously, Flighthouse Media has worked with global celebrities and influencers including blackbear, Charli D'Amelio, and Marshmello. In this podcast, Jacob chats about what drives him each day as a 22 year old CEO and what has helped Flighthouse take off on social media with GenZ. He also shares how young entrepreneurs and artists can keep up momentum as they explore their own creative passions.
Read MoreAs a result of an unexpected increased use of video conferencing during the pandemic and shifting cultural norms, it has become much more acceptable for men to dabble in cosmetics. Summer Journalism Fellow Charlotte Ehlers traces the evolution of men’s makeup from the Ancient Egyptians to the present day and then analyzes consumer behavior that is influencing the steadily growing men’s makeup market. Finally, she predicts that the market in the future will continue to be more open to skincare, grooming, and lean more towards ‘unisex’ or natural makeup.
Read MoreMission statements can either be inspiring and guiding, or they can be a collection of words put on the ‘About Us’ section of the website that are never referred to again. However, a company’s explicit assertion of their goals can actually help guide them directly towards sustainable, responsible practices.
Read MoreIn a competitive world where “emulation and envy are ever at work,” many companies find it hard to use advertising as a space to break free from the rigid rules of business. However, those that invest in creative and inclusive styles of marketing often find the most success because consumers are looking to buy much more than a physical product; they are looking to buy an identity.
Read MoreStorytelling —and by extension design— is often about revealing what's already there. David Lai continues the second half of his story as CEO of Hello Design with Summer Journalism Fellow Ashleigh Fields, emphasizing the value of building holistic brand relationships, balancing the digital and physical in the customer experience, and bringing creativity to the forefront of genuine marketing.
Read MoreThe strongest business relationships are built on effective communication, which often begins with the most basic of greetings: “hello.” In the first half of his interview with Summer Journalism Fellow Ashleigh Fields, CEO David Lai of Hello Design shares how the simple yet powerful philosophy behind “hello'“ has driven his lifelong passion for design and the creation of meaningful value for clients through innovation and cross-team collaboration all across the board.
Read MoreIn part II of Grace Hong’s podcast with Miri Rodriguez, Head of the Global Internship Program at Microsoft, Miri explains how to connect with potential mentors on LinkedIn by showing up with grace, reaching out with the intention to gain insight and relate via compassionate empathy, and coming out of a space of learning. She also explains a storyboarding exercise, where she challenges others to describe their brand story using colors or paint, but not words, in only six panels.
Read MoreThe concept of inclusivity in the world of fashion is one that is constantly being refined. While companies and brands take steps to create a truly diverse atmosphere, they also must be aware of the fine line that is cultural appropriation, and the way that they are able to maneuver around these issues can set them apart in an era that is hyper-aware of diversity.
Read MoreIn a video interview, Business Today’s Arjun Jagjivan talks with James Bell, COO of Global Operations at Alliance Abroad, about reimagining the future of the company and creating a more inclusive culture.
Read MoreFrom selling bean bags in college to debuting his company on the stock market, Shawn Nelson, the founder and CEO of Lovesac, talks about Lovesac’s commitment to making consumers buy better, the implications of the US-China trade war on retail, and the importance of grit in entrepreneurship.
Read MoreKaren Raskopf, Chief Communications & Sustainability Officer at Dunkin’, talks about being proactive on the job, building an authentic brand, and promoting sustainability in Dunkin’ stores and coffee.
Read MoreWith the effectiveness of sponsored advertisements eroding rapidly, consumers are shifting towards a more credible brand to which they can relate and trust.
Read MoreA new wave of female-focused companies are creating a new paradigm of brand-customer interaction that focuses on creating a community and bringing their customers closer than ever.
Read MoreUpon its early release in April 2017, PUBG had one of the most improbable routes to stardom for an independently produced game in the 21st century.
Read MoreStill, despite their aesthetic transformation, A&F hasn’t seemed to be able to completely ditch their racist and exclusive reputation.
Read MoreInvestigating the execution of social and environmental responsibility at Patagonia can provide insight to how it has created its identity and achieved tremendous growth, in addition to whether or not it will contribute to lasting change in society and in the future of business.
Read MoreEven across disparate retail segments, companies like Warby Parker, Glossier, Casper, and Harry’s define a unique market group that share a host of defining features largely responsible for their success.
Read MoreA call for transparency in technology as innovations slow older models down.
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