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Design Nation 2021: Getting Real with Jacob Pace, CEO of Flighthouse, a Juggernaut GenZ Creative Studio for TikTok and Beyond

For Design Nation 2021's second podcast, Vivian Li speaks to Jacob Pace, CEO of Flighthouse Media. Known as the leading GenZ brand and agency, Flighthouse Media has more than 30 million followers across platforms (TikTok, Instagram, YouTube) and was named a 2020 Most Innovative Company by Fast Company. Previously, Flighthouse Media has worked with global celebrities and influencers including blackbear, Charli D'Amelio, and Marshmello. In this podcast, Jacob chats about what drives him each day as a 22 year old CEO and what has helped Flighthouse take off on social media with GenZ. He also shares how young entrepreneurs and artists can keep up momentum as they explore their own creative passions.

Self Representation in the Music Industry: A Conversation with Nick Cianfaglione, founder of Artist Republik.

Nick Cianfaglione is the CEO & Founder of Artist Republik. Because of his experience in the music industry, Nick's valuable insight into its problematic inner workings led him to launch Artist Republik, with the goal of widening the opportunity funnel by enabling self-represented music talent and industry stakeholders to sidestep controlling agents, gatekeepers and management.

InterviewsBusiness TodayMarch 11, 2021music, entrepreneurship, client relationship

Apple vs. Spotify: Through the Lens of Those who Consume and Create

In the past, many were often opposed to the idea that they were being tracked online. However, as Summer Journalism Fellow Ashleigh Fields observes, recent additions to music platforms have given users a different perspective. With their wealth of analytics, Spotify and Apple Music have given both listeners and artists a chance to better understand the content they are consuming and creating, enhancing their overall streaming experience.

The Marketability of Rolling Loud

The Rolling Loud music festival in Miami drew over 180,000 guests and nearly 200 million eager hip-hop fans in May 2018. In less than half a decade, it has seen massive growth and a surge in popularity. Their marketing formula seems simple: build a brand name and bring in big performers and partners to continue to build said brand name. Business Today writer Reade Ben analyzes how Rolling Loud caters its marketing strategy to a diverse crowd.

Fall 2019, Print, CultureReade BenApril 20, 2020Rolling Loud, music, festivals, hip hop, marketing, advertising, concert, rap, fashion, social media, Fall 2019, Print

The Beatles: More Current than Ever

However, the economic benefits of Beatlemania are not only perceived by the four musicians, producers, and other copyright owners. Their hometown, the beautiful and always cloudy Liverpool, obtains a notable annual sum of income thanks to the quartet.

All, Culture, News & AnalysisJorge HernándezAugust 27, 2019music, beatles, economy, liverpool, pop, record, beatlemania, tourism, music tourism, fellowship 19

The Power of Music: Amplified Messages

Though today’s music festivals are not as politically-charged as their predecessors, they have the ability to democratize access to the music industry—and thus to a life-changing platform for social change—like never before.

The Business of Taylor Swift

That means music from just one of Swift’s albums could be nomination in two separate years, keeping her music on the radio and in front of listeners, all the while driving extra press and extra profit.

Beyonce's "Lemonade" Hits More Streaming Services

But in each case, it makes their music less attainable to the average person who may not be able to afford the fees of the more expensive music platforms that the artists prefer. In the end, it seems to be the fans who suffer.

Down the "Old Town Road" & Up the Billboard Charts

“Old Town Road” only briefly rose up the “Country” charts before it was silently removed from the category listings by Billboard after being deemed to not actually represent a country song.

Design Nation 2019: A Recap

On Friday, March 8th, Business Today held the 3rd iteration of Design Nation, an expenses-paid conference that explores the impact of design within career, business, and industry.

Waiting for the K-Wave

The achievement of BTS in the American market is by no means a solo rise but rather the next pioneer in the line of Korean acts who have attempted to tap into the largest music industry in the world.

Culture, All, News & AnalysisQuang TrinhDecember 6, 2018music industry, music, kpop, bts, global, market, america, korea

Vivace con Moto: Revitalizing the Symphonic Orchestra

Nevertheless, a large majority of students are there to simply relish classical music as a pastime, turned off by the idea of a professional music career due to considerations of low pay and job instability in the classical music industry.

Chance the Rapper is Now Chance the Protagonist

“We will be upping the game in terms of equity, in terms of what is rightfully yours. Principals, teachers, we got your back.”

The Problems with #ChellaVibes

Despite all these problematic issues, there will likely be no decrease in attendance, and most likely, no campaign can be successful enough to cripple such a massive corporation.

Culture, All, News & AnalysisVivian UfongeneApril 30, 2018coachella, america, usa, music, culture, music festival, wealth, celebrity

SPOT Me at the Stock Exchange

Spotify and its direct listing approach to launching their IPO.

A Little Supply, a Lot of Demand: The Evolution of Ticket Scalping

We’ve all been there before. Your favorite artist just announced a show, and tickets seem impossibly cheap

Grime Gaining Fame

Grime, as a culture and a music style, originates from England but has recently gained a lot a traction in the States.

Chance the Rapper

Over the past five years, Chance the Rapper has risen to major stardom in spite of – and perhaps due to – his refusal to get signed by a record label.

Spotify’s Operational Playlist

Ambiguous Profitability and Surging Popularity

News & Analysis, TechnologyNorman XiongJuly 20, 2017spotify, music, tech