Posts tagged identity
Design Nation 2021: Activating an Unmistakable Brand with Joanne Chan, CEO of Turner Duckworth
Design Nation 2021: Activating an Unmistakable Brand with Joanne Chan, CEO of Turner Duckworth

In this Design Nation 2021 podcast, Gloria Wang speaks to Joanne Chan, CEO of Turner Duckworth. Turner Duckworth is a global strategic design and project management firm that strives to design unmistakable visual identities and packaging for the world's greatest brands, clients of which include Amazon, Coca-Cola, and Levi's. In this podcast, Joanne speaks about her role at Turner Duckworth for facilitating creativity, the story behind a memorable project with Levi's regarding trademarks, and how designing for the digital and screen age has transformed the meaning of space and simplicity for her.

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Design Nation, Interviews, PodcastsGloria Wangmuseum art, art, gallery, publication, marketing, branding, design, agency, Design Nation 2021, Design Nation, CEO, executive, interview, creative, identity
Mission Possible? The Power (and Purpose) of the Mission Statement
Mission Possible? The Power (and Purpose) of the Mission Statement

Mission statements can either be inspiring and guiding, or they can be a collection of words put on the ‘About Us’ section of the website that are never referred to again. However, a company’s explicit assertion of their goals can actually help guide them directly towards sustainable, responsible practices.

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Spring 2020, Opinions, Print, LifestyleKavya Chandranmission statement, SDGs, brand, brand loyalty, customer, companies, authenticity, mission, statement, LinkedIn, Apple, culture, identity, CSR, corporate social responsibility, philanthropy, sustainability, ESG investing, sustainable
Patagonia’s Approach to Environmental Responsibility
Patagonia’s Approach to Environmental Responsibility

Investigating the execution of social and environmental responsibility at Patagonia can provide insight to how it has created its identity and achieved tremendous growth, in addition to whether or not it will contribute to lasting change in society and in the future of business.

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BT Breakdowns, Culture, News & AnalysisGrace KortumPatagonia, brand, environment, environmental responsibility, growth, identity, society, corporate responsibility, social responsibility