Posts tagged brand design
Examining our Experience: The Creative Realms of Graphic Design with CEO David Lai, Part I

The strongest business relationships are built on effective communication, which often begins with the most basic of greetings: “hello.” In the first half of his interview with Summer Journalism Fellow Ashleigh Fields, CEO David Lai of Hello Design shares how the simple yet powerful philosophy behind “hello'“ has driven his lifelong passion for design and the creation of meaningful value for clients through innovation and cross-team collaboration all across the board.

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A Conversation with Oliver Maltby, Executive Creative Director at Interbrand

Oliver Maltby, Executive Creative Director at Interbrand, explains how he generates the creative reputation of Interbrand in different types of markets all over the world and what differentiates the creative markets in the UK, Australia, and the US from each other. After sharing how sculpture and architecture inspire his work, he also discusses “greenwashing,” and explains what designers can do in order to bring socially conscious discussions to light so that companies don’t shy away from it.

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