BT Online — Business Today Online Journal

Ecommerce Bots: Markets Within Markets

Supreme induces artificial scarcity in all of its products in order to drive high prices from its cult-like following.

Opinions, Finance & BusinessNorman XiongNovember 9, 2017Ecommerce, bot, supreme, streetwear, sneakerbot, automation, luxury

Chance the Rapper

Chance the Rapper

Over the past five years, Chance the Rapper has risen to major stardom in spite of – and perhaps due to – his refusal to get signed by a record label.

News & Analysis, CultureHannah PoulerNovember 9, 2017Chance, Chance the Rapper, streaming, downloads, Grammy, Acid Rap, musician, rap, Red Bull, music, Mac Miller, Eminem, create license, artist, Coloring Book, Defjam, Billboard, singer, award, mixtape

Craft Beer Fizzing Out: Beers, Busch, Bubbles Bursting

Craft Beer Fizzing Out: Beers, Busch, Bubbles Bursting

The fact that beer is still consumed in extraordinary amounts by everybody from college students to retirees illustrates the enduring nature of the beverage.

News & Analysis, CultureNorman XiongOctober 18, 2017craft beer, beer, Busch, bubble, Anheuser, retail, mass production, Burton Malkiel, merger, AB InBev, SABMiller, MillerCoors, duopoly

Jump the Fumble

Jump the Fumble

In her BT seminar on October 4th, Tyson emphasized the importance of taking initiative and creating opportunities for yourself by doing more than what’s expected of you.

Event Coverage, Interviews, Exec SeminarsLilly ChadwickOctober 17, 2017Dick's, Dick's Sporting Goods, HR, human resources, sports, athletics, Holly Tyson, retail

The Changing Nature of Advertising

The Changing Nature of Advertising

Digital advertising is taking the business world by storm.

News & Analysis, Finance & BusinessShazia'Ayn BabulOctober 16, 2017advertising, digital advertising, marketing, mobile, Snapchat, Instagram, social media, eMarketer

No Comment

The internet has been fueling the rise of self-expression in the form of not only tweets, Snapchat stories, and Instagram posts but also blogs and sites like Medium and Odyssey that allow any user to contribute articles.

Opinions, News & Analysis, CultureGladys TengOctober 13, 2017social media, twitter, tweet, Medium, Odyssey, Snapchat, Instagram, comment, robo-comments, media, free speech

One small step for Amazon, one giant leap for World Domination

One small step for Amazon, one giant leap for World Domination

From being one of the largest online stores to introducing its new echo system, Amazon has truly become the newest competitor in the race for world domination.

Opinions, TechnologyDeasee PhillipsOctober 13, 2017messenger, tech, Amazon, apps, e-commerce, online store, WhatsApp, Echo, Alexa

Discussion with Luke Armour of Chaac Ventures

Discussion with Luke Armour of Chaac Ventures

My message to the current students is to innovate, try things, take risks, especially early on.

Interviews, Event Coverage, Exec SeminarsAudrey OuSeptember 8, 2017venture capital, Princeton, startup, seminar

Five Stars? Think Again

Five Stars? Think Again

In theory, ratings and reviews should improve both customers’ shopping experiences and the quality of products and services in a marketplace.

Opinions, News & Analysis, CultureGladys TengSeptember 5, 2017ratings, fraud, algorithms

Up and Coming Startups

Up and Coming Startups

Startups have become a recent growing phenomenon in the business world

News & Analysis, TechnologyBusiness TodayAugust 28, 2017startup

Let’s get to the Pointe: Ballet and Business

Let’s get to the Pointe: Ballet and Business

Throughout history ballet has served many purposes.

Opinions, News & Analysis, CultureDeasee PhillipsAugust 24, 2017ballet, arts

Executive Profile with Kat Cole

it made me feel incredibly proud, and I was incredibly grateful...

InterviewsBetty LiuAugust 21, 2017self-made, female executive, philanthropy

Shell GM William Langin Offers Advice to Current Undergrads

Shell GM William Langin Offers Advice to Current Undergrads

The best way to get ahead is not to try to get ahead...

InterviewsBusiness TodayAugust 14, 2017energy, energy engineering, climate change, Connecting People (F18)

Shell GM William Langin Sheds Light on the Energy Industry

Shell GM William Langin Sheds Light on the Energy Industry

Society faces a dual challenge: how to make a transition...

InterviewsBusiness TodayAugust 11, 2017Shell, energy, energy engineering, climate change, technology, carbon

Shell GM William Langin Sheds Light on His Experience in Higher Education

Shell GM William Langin Sheds Light on His Experience in Higher Education

I started at Princeton in the fall of 1995 in the College of Engineering

InterviewsBusiness TodayAugust 9, 2017Shell, general manager, Princeton, college

Uber’s Less-Than-Uber Brand Image

In July 2011, a small car service start-up arrived in San Francisco.

Opinions, News & Analysis, Culture, TechnologyNorman XiongAugust 4, 2017Uber, branding, image, startup

C.E.-”Bro” or C.E.-”No”?

C.E.-”Bro” or C.E.-”No”?

“Let’s call an Uber.”

Opinions, News & Analysis, Culture, TechnologyGrace GuanAugust 1, 2017Snapchat, Uber, startup, sexism, culture

The Brain Boom

The Brain Boom

The Birth of The Concussion Industry

Opinions, News & Analysis, CultureShazia'Ayn BabulJuly 28, 2017concussion, medicine, biotech, brain

Spotify’s Operational Playlist

Spotify’s Operational Playlist

Ambiguous Profitability and Surging Popularity

News & Analysis, TechnologyNorman XiongJuly 20, 2017spotify, music, tech

“Best Company to Work for”

“Best Company to Work for”

Bain & Co. Offers Diversity Internship

Careers, Event Coverage, Exec SeminarsBusiness TodayJuly 12, 2017seminar, Bain and Co., consulting