It is commonly said that the world is becoming a “smaller place” as communicative technologies become increasingly more accessible. While the world itself is not actually shrinking, it feels as if the practical barriers of traveling, retrieving information, and consuming entertainment are minimizing for everyone—including children. Children are now, more than ever, an increasingly reachable audience for digital services. A growing number of online businesses and industries are creating platforms that specifically target younger audiences to capitalize on their growing profitability.
Read MoreAmericans, on average, spend over two hours on social media daily, and approximately 90% of companies advertise their products and services through social media platforms.
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