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Authenticity in Storytelling: A Conversation with Lake Buckley, the Creative Director of SpecialGuest

Summer Journalism Fellow Anastasiia Tokar interviews Lake Buckley, Creative Director of SpecialGuest, a communication and arts agency and production studio. Buckley discusses the role that design and film industries play when persuading people to take action on social justice and her story as a creative. She also touches upon the craft that goes into her work with clientele such as Facebook, Google, and National Geographic.

Interviews, Journalism Fellowship, Design NationAnastasiia TokarFebruary 5, 2021design, designer, agency, identities, Lake Buckley, SpecialGuest, NYC, art, creativity, freelance, career, portfolio, diversity, inclusion, story, production, studio, businesses

A Reflection of Black Mirror: Bandersnatch

By capitalizing on a previously extinct style of entertainment mostly found in children’s books, implementing the interactive “choose-your-own-adventure” idea may be Netflix’s best marketing ploy yet.

All, CultureMark AgostinelliJanuary 16, 2019bandersnatch, netflix, black mirror, tech, new, entrepreneurship, television, tv, movie, film, fan, engagement, adventure, marketing, game, data, story, storytelling, streaming