Nike’s most recent ad campaign focuses on empowering women. However, its corporate structure tells a different story about the company’s commitment to being a champion for women.
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Importantly, the sports festival brought economic gains equivalent to 1.1% of the Russian economy and employed thousands of people. However, in the past couple of decades, the hosts of the world’s greatest international sport events have incurred significant economic losses.
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Tiger Performance is a new arm of the athletic department that “aims to create the right environment and educational platforms to help student-athletes reach peak performance in athletics, in academics, and in life.”
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The Olympics are known for being wildly expensive, and are likely fiscally irresponsible for the vast majority of the world’s countries due to the astronomical costs associated with hosting. How does the FIFA World Cup stack up?
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For those that are unfamiliar with eSports, the industry is competitive video gaming at a professional level; the premise behind much of what the industry produces and streams is to have two teams competing against one another in front of a live audience, similar to traditional sporting events.
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ESPN+’s inaccessibility, in terms of consumer leisure, will not bode well for the future of this platform; unless large changes are implemented, ESPN may not become the trailblazer it had envisioned itself to be.
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