Social media is increasingly prominent in our day to day lives. However, social media is a constant changing landscape. With some even claiming that social media is the “death of democracy through manipulation.”
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The clear passion, focus, and emphasis on human interaction that Mrs. Abbondanza brought helped elevate her presence at the International Conference to a completely different level.
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How exactly does McCann maintain its status as a global marketing leader especially while representing such diverse interests?
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"Philosophy just teaches you to think, and in our industry, we have to know everything about everything."
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In the hour long seminar, they stressed creative vision as essential to steering the success and growth of a high quality brand like Rebecca Taylor. According to Janice Sullivan, the fashion industry is currently “undergoing a change of seismic proportions,” fueled by consumers spending less on clothes and more on experiences like vacations, destination weddings, spa treatments, and travel.
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