Posts tagged creativity
Design Nation 2021: Building a Distinctive Marketing Agency with Renee Miller, President and Creative Director of The Miller Group Marketing

Gloria Wang chats with Renee Miller, President and Creative Director of The Miller Group Marketing, a woman-owned, creatively led, strategically driven digital advertising and marketing agency based out of Los Angeles. In this podcast, Renee discusses how audiovisual projects are the future of the marketing world and how The Miller Group positions itself to help companies craft their brand message in terms of sustainability and diversity in order to create consumer impact. Renee also shares advice on the practical skills that aspiring designers need to know when entering the digital industry.

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Design Nation 2021: Launching a Successful Career in Design with Rupali Steinmeyer, Managing Director at MetaDesign

In this Design Nation interview, Rupali Steinmeyer, Managing Director at MetaDesign, shares how social media increases the accessibility of designs and what it means for brands in their storytelling. She gives her perspective on cultural understanding in design, design-thinking as a business strategy, and the importance of preparedness to launching a successful career.

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Design Nation 2021: Navigating the Pandemic, Consumer Behavior, and Sustainability in the Design Industry with Clark Goolsby, Chief Creative Officer at Chase Design Group

In this Design Nation interview, Clark Goolsby, Chief Creative Officer at Chase Design Group, shares how he started his design career at Chase and is a leader at this agency that focuses on innovative brand-building. He believes the biggest challenges facing his industry today are the shift in consumer behaviors brought on by the pandemic, navigating the intersection of art and business, and sustainability.

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Design Nation 2021: Getting Real with Jacob Pace, CEO of Flighthouse, a Juggernaut GenZ Creative Studio for TikTok and Beyond

For Design Nation 2021's second podcast, Vivian Li speaks to Jacob Pace, CEO of Flighthouse Media. Known as the leading GenZ brand and agency, Flighthouse Media has more than 30 million followers across platforms (TikTok, Instagram, YouTube) and was named a 2020 Most Innovative Company by Fast Company. Previously, Flighthouse Media has worked with global celebrities and influencers including blackbear, Charli D'Amelio, and Marshmello. In this podcast, Jacob chats about what drives him each day as a 22 year old CEO and what has helped Flighthouse take off on social media with GenZ. He also shares how young entrepreneurs and artists can keep up momentum as they explore their own creative passions.

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Authenticity in Storytelling: A Conversation with Lake Buckley, the Creative Director of SpecialGuest

Summer Journalism Fellow Anastasiia Tokar interviews Lake Buckley, Creative Director of SpecialGuest, a communication and arts agency and production studio. Buckley discusses the role that design and film industries play when persuading people to take action on social justice and her story as a creative. She also touches upon the craft that goes into her work with clientele such as Facebook, Google, and National Geographic.

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Examining our Experience: A Conversation about the Creative Realms of Graphic Design with CEO David Lai, Part II

Storytelling —and by extension design— is often about revealing what's already there. David Lai continues the second half of his story as CEO of Hello Design with Summer Journalism Fellow Ashleigh Fields, emphasizing the value of building holistic brand relationships, balancing the digital and physical in the customer experience, and bringing creativity to the forefront of genuine marketing.

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Brooke Hopper, Lead Designer for Drawing & Painting at Adobe, on Serving the Needs of Creatives Digitally

Brooke Hopper, Lead Designer for Drawing & Painting at Adobe, explains how she balances the corporate and business sides of design with creativity and anticipates the needs of Adobe product users before they even realize they have those needs. She also predicts the impact of COVID-19 on digital art and usership and encourages readers pursuing careers in art and design to put themselves out there.

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A Conversation with Oliver Maltby, Executive Creative Director at Interbrand

Oliver Maltby, Executive Creative Director at Interbrand, explains how he generates the creative reputation of Interbrand in different types of markets all over the world and what differentiates the creative markets in the UK, Australia, and the US from each other. After sharing how sculpture and architecture inspire his work, he also discusses “greenwashing,” and explains what designers can do in order to bring socially conscious discussions to light so that companies don’t shy away from it.

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Dominique Ansel, James Beard Award-winning Pastry Chef and Owner of Dominique Ansel Bakery

Chef Dominique Ansel speaks about the experiences which inspired him to open his own pastry shop, the challenges and successes behind his viral creation, the Cronut®, and the values and philosophy driving the Dominique Ansel Bakery global brand.

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Design Nation 2019: A Recap

On Friday, March 8th, Business Today held the 3rd iteration of Design Nation, an expenses-paid conference that explores the impact of design within career, business, and industry.

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