Posts tagged consumer behavior
Design Nation 2021: Navigating the Pandemic, Consumer Behavior, and Sustainability in the Design Industry with Clark Goolsby, Chief Creative Officer at Chase Design Group

In this Design Nation interview, Clark Goolsby, Chief Creative Officer at Chase Design Group, shares how he started his design career at Chase and is a leader at this agency that focuses on innovative brand-building. He believes the biggest challenges facing his industry today are the shift in consumer behaviors brought on by the pandemic, navigating the intersection of art and business, and sustainability.

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COVID, Politics, and a Hypnotic Blue Box: A Conversation with Win Cramer about Company Adaptability

Win Cramer is the CEO of JLab Audio, a leading personal audio company and one of the nation’s most highly-rated providers of accessible True Wireless headphones. In an interview with Bryan Wang, Cramer describes JLab’s unique growth and adaptability in a shifting political environment.

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A Conversation with Tina Sharkey, Co-Founder of Brandless

Tina Sharkey, co-founder of Brandless, elaborates on her insights from building up a community and consumer brand loyalty with Brandless, the role of self-branding in the media, and the importance of fostering an active, inclusive co-owned heartbeat in the company from the get go in order to build a culture of shared values and shared intentions.

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