Posts tagged customer
"E-sports+" in COVID-19: Fashion and Esports Make Their Way, Hand-in-Hand and Hopefully

The global pandemic is squeezing the living space out of many industries, including the traditional fashion industry. However, to some Internet-based fields such as esports, the pandemic has produced more opportunity. COVID-19 has also catalyzed more cross-border cooperation: traditional industries need new blood to twist the adverse situation, while emerging industries need legacy icons or brands to help them unlock broader markets. Hence, the marriage between fashion and esports under the pandemic is unexpected, but predictably, influential.

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Mission Possible? The Power (and Purpose) of the Mission Statement

Mission statements can either be inspiring and guiding, or they can be a collection of words put on the ‘About Us’ section of the website that are never referred to again. However, a company’s explicit assertion of their goals can actually help guide them directly towards sustainable, responsible practices.

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Instagram and Empowerment: Social Media Marketing in the Digital Age

A new wave of female-focused companies are creating a new paradigm of brand-customer interaction that focuses on creating a community and bringing their customers closer than ever.

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Australia’s Crusade on Encryption

Back in December, Australia’s legislature passed an unprecedented and far-reaching cybersecurity law—the first of its kind globally. This law, called the Assistance and Access Bill, gives authorities unlimited access to data and information protected by end-to-end encryption.

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