Even across disparate retail segments, companies like Warby Parker, Glossier, Casper, and Harry’s define a unique market group that share a host of defining features largely responsible for their success.
David King is Chairman and CEO of LabCorp, a leading global life sciences company. Mr. King talked to Business Today about his transition from legal counsel to applying his background and leadership skills to growing LabCorp while tackling the challenges of such the changing healthcare market.
The rates of traditional cigarette smoking are at an all-time low in America thanks to increased taxes and increased awareness around its negative effects. Juul Labs has tried to shift customers away from cigarettes by creating a product that is sleek, modern, and efficient, but is his “healthier”?
The casual brevity of the newsletters has led to some criticism that the newsletters are indulging millennials’ supposed uber-short attention spans and anti-intellectual attitudes. Still - native advertising, in which advertisements are slickly folded into the newsletter in a similar font and format to the actual content, abounds.
Society has learned that such outreach need not be direct. People can aid those in need through the creation of companies, in which the proceeds go towards supporting volunteers who conduct community service work.
Welcome to the BT Online journal.
Business Today's Online Journal was founded in 2013 as the online extension of BT's longstanding magazine. The Online Journal has since expanded its content to include not only editorial pieces, but also interviews, career pieces, seminar coverage, and conference coverage. Working closely with the rest of the organization, the Online Journal seeks to further the BT mission of connecting undergraduates and business leaders by providing a platform in which undergraduates can stay engaged with executives and business issues most relevant to them.